PPP marketplace drying up?

by **Tee** on Mon Nov 26, 2007 9:23 am

I'm not trying to be an alarmist or anything - I'm just sincerely curious. Do most advertisers know or care about what has happened with G PR? If part of advertising with PPP was to get some link juice, and no one has link juice, what will make them want to advertise? (Traffic? Click-throughs? Word of mouth? Simple visibility/getting their name out there.)

Were advertisers who used PPP also smacked down by G?

I know PPP tends to go in cycles. Sometimes it's bottom of the barrel, the same $5 opps that have been there forever. And then sometimes the marketplace is flooded with so many new opps that I have to be choosy so that I don't over-do it.

Maybe we're just in our usual drought time... or have some of the advertisers gone for good?

by **SueFC** on Mon Nov 26, 2007 9:28 am

It has been rather disappointing and I'm really getting tired of staring at the online dating opps. Not that there's anything wrong with that.

Sue

by **cristlegirl** on Mon Nov 26, 2007 9:54 am

I've noticed there's not much out there. hopefully it's just the normal downtime that hits every so often.

by **LauraW68** on Mon Nov 26, 2007 10:12 am

it's slim pickins

by **investorblogger** on Mon Nov 26, 2007 10:17 am

My concern isn't with the number of opps in the system, but rather that there may be a large number of opps (about 200 right now)... but that with the changing PR picture, there may be fewer opps that can be taken by bloggers, therefore fewer deals means less income for Ted and the Boyz/Girlz... Now that CAN'T Be good...

Let's hope it's a downturn that is simply waiting for Xmas shopping season to come along!

Perhaps I should run some opps for my own blog...

Kenneth

by **ecreativamedia** on Mon Nov 26, 2007 10:43 am

Well, some of the slowdown is related to the holidays (most people are back today and will take some time to get back to action), but more importantly, PPP was always about SEO. It was the cheapest way to get ranked for a certain anchor text (SEO firms often charge thousands of dollars for what can be accomplished in PPP for just couple of hundreds).

Now that almost all peeps have zero or rather low PR, the SEO incentive is gone. Would someone really value the traffic from peeps? I doubt it. Let's be honest here - vast majority of peeps do not have any meaningful traffic and there are more effective ways to drive traffic (display advertising, PPC, affiliate programs, etc.). Agreed that PPP has some advantages over these formats, but that would appeal to a smaller number of advertisers.

With RR, SocialSpark, and all, the whole SEO business is going to dry up and there will only be a small group of advertisers who will appreciate the traffic that only PPP can provide.

by **sizzla** on Mon Nov 26, 2007 11:06 am

...dry as a bone. In fact, those blogs not in the U.S aren't getting even the lowly $5 opps. Am kinda wishing RR wasn't so selective.

by **table4five** on Mon Nov 26, 2007 11:09 am

But, I love writing about LED Christmas lights! I'm sure my readers aren't tired of reading about them yet.

I'm JOKING.

by **HMTKSteve** on Mon Nov 26, 2007 11:12 am

I have not lost any major PR and I am not seeing much of anything in the marketplace.

by **Tee** on Mon Nov 26, 2007 11:33 am

table4five wrote:But, I love writing about LED Christmas lights! I'm sure my readers aren't tired of reading about them yet.

I'm JOKING.

Heck, I'd take LED Christmas lights. I have Goth dating, police gear and garage floors... I'm sure all my stay-at-home-mom readers (all 10, apparently from RR), would be very interested in these topics. :p

$5 for 200 words on digital cameras is starting to look good in comparison. {head on desk}

by **Tee** on Mon Nov 26, 2007 11:38 am

investorblogger wrote:My concern isn't with the number of opps in the system, but rather that there may be a large number of opps (about 200 right now)... but that with the changing PR picture, there may be fewer opps that can be taken by bloggers, therefore fewer deals means less income for Ted and the Boyz/Girlz... Now that CAN'T Be good...

Let's hope it's a downturn that is simply waiting for Xmas shopping season to come along!

Perhaps I should run some opps for my own blog...

Kenneth

This was a question I had - did G smack down advertisers who used PPP style advertising?

I had a handful of people review my blog at a similar site. I didn't even realize at the time that this might be considered "paid links"... To me a paid link was something ugly and spammy like a link farm.

by **Tee** on Mon Nov 26, 2007 11:39 am

ecreativamedia wrote:Well, some of the slowdown is related to the holidays (most people are back today and will take some time to get back to action), but more importantly, PPP was always about SEO. It was the cheapest way to get ranked for a certain anchor text (SEO firms often charge thousands of dollars for what can be accomplished in PPP for just couple of hundreds).

Now that almost all peeps have zero or rather low PR, the SEO incentive is gone. Would someone really value the traffic from peeps? I doubt it. Let's be honest here - vast majority of peeps do not have any meaningful traffic and there are more effective ways to drive traffic (display advertising, PPC, affiliate programs, etc.). Agreed that PPP has some advantages over these formats, but that would appeal to a smaller number of advertisers.

With RR, SocialSpark, and all, the whole SEO business is going to dry up and there will only be a small group of advertisers who will appreciate the traffic that only PPP can provide.

I figured we'd start getting tons of opps with the Christmas season upon us...

Thanks for your comment. It was really informative... and a little disheartening

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